In 2023, most social media network users around the world wanted to delete Instagram from their mobile phones. study I found it. Furthermore, a study conducted by TRG Datacenters found that most US-specific users also do not want to utilize meta-owned platforms.
According to the data, the average monthly search for the phrase “how to delete an Instagram account” was 1,020,000 worldwide. This equates to 12,500 people per 100,000 people worldwide. Similarly, in the United States, the phrase “how to delete an Instagram account” is searched an average of 214,000 times per month, by more than 60 people per 1,000 people.
Why do so many people want to delete Instagram?
The report says this is because some of the additions to the platform over the years have “changed the app’s original photo-sharing purpose.” Additionally, Instagram is “increasingly a place for influencers to build their careers, and many people’s feeds include #ads, which could be seen as impacting the user experience.” the report points out.
However, the study added that the social network is still used by more than 2 billion people worldwide, but if millions of people continue to ask for their accounts to be deleted, the state of Instagram could change “within a year.” warns that this may change.
Which other apps would you like to remove?
Globally, Snapchat came in second, with around 128,500 users asking to have their handles deleted. Twitter (now called X) came in third place, followed by Telegram, and another meta-owned app, Facebook, came in fifth place. Next was TikTok, YouTube, WhatsApp (also from Meta), and WeChat.
Meanwhile, in the US, Facebook ranked second, followed by X (Twitter), TikTok, Snapchat, Telegram, YouTube, WhatsApp, and WeChat.