Walmart and General Mills recently announced they are partnering on a sustainability initiative aimed at supporting farmers in the supply chain with soil improvement, water quality and carbon sequestration.
Walmart, Sam’s Club, and General Mills announced that they will help accelerate the adoption of regenerative agriculture on 600,000 acres in the United States by 2030. This represents the approximate number of acres that General Mills uses to grow key ingredients for the products it sells through Walmart and Sam’s Club.
The companies said the initial project will be supported through a grant administered by the National Fish and Wildlife Foundation (NFWF) and will aim to advance regenerative agriculture outcomes in a variety of crops, including wheat, in the northern and southern Great Plains. .
“Through this partnership, we will work with Walmart and Sam’s Club to support the reclamation of land in key areas that source raw materials for our shared businesses,” said John, group president of North America Retail.・Mr. Nudi says: General Mills. “We are excited about the opportunity to partner with our retailer and farmer partners to bring our products, like Pillsbury refrigerated dough and Blue Buffalo pet food and treats, to Walmart shelves in a more sustainable way. I am excited.”
Their efforts target North Dakota, South Dakota, Nebraska, Kansas, Oklahoma, Colorado, and Minnesota, home to General Mills’ world headquarters. Funding from NFWF will help build the education and coaching resources needed to accelerate regenerative agriculture.
According to the paper, its aim is to support the transition to regenerative agricultural production in the United States through systems change, through initiatives that help improve soil health, watersheds, biodiversity, climate change, and farmers’ economic resilience. The aim is to increase the potential for farmers to make their yields more resilient. companies.
