December 9, 2023
The ‘Lycra-free’ cycling community women didn’t know they needed.
[Australia, Brisbane, 9 December 2023] /Endurance Sportswire/ – This World Llama Day, Chicks Who Ride Bikes (CWRB), Australia’s largest women’s cycling community, today announced the release of a new and improved mobile app for female cyclists. In addition to the features released in the pilot app (cwrb), users can start today to access LLama and discover new channels like podcasts and blogs, while connecting with other users and viewing content specific to their interests. , cycling information and other interactive experiences. , we’ve gathered all your chat applications in one easy-to-access place.
Founder and CEO Jordana Blackman has seen firsthand how the demands of life often cause women to neglect their own well-being and sense of community. LLama is more than just an app. This is a movement that allows women to break free from isolation, embrace the freedom of cycling and connect with like-minded people.
LLama transforms the way women experience, connect and enjoy their ‘me time’ by using the humble bike as a vehicle for connection (even if that bike is just for going to the cafe). too…).
Why a llama?
“Llamas are known as smart, sociable and curious animals, but I loved that they were so unique, a little clumsy and didn’t take themselves too seriously…and that’s what I loved about them. It really resonated with me. I’m not really a great sports person and my own cycling journey has been full of mistakes.” – Jordana Blackman, CWRB Founder and CEO
LLama is free to download and caters to all women and non-binary people, from complete beginners to seasoned professionals, and includes features such as:
- Ride Buddy Finder: Find ride buddies based on location, ability, and fitness level, anywhere in the world.
- Community Q&A: Ask questions, seek guidance, and provide insight to your fellow riders
- Events: Stay up to date on upcoming events, group rides, and unforgettable cycling adventures in your area.
- Curated Content: Content tailored to you based on your ability level, fitness level, bike type, and location.
“When CWRB was just a small Facebook group, we realized there were so many barriers to participation. Seriously, if you ask any woman you know, she’ll probably tell you that she’s just herself, with no partner, kids, or family involved. You can tell that I felt very uncomfortable doing something for…and I knew that something had to change.” – Jordana Blackman, CWRB Founder and CEO
“I have been cycling at an elite level for over 10 years, but when an injury forced me to retire, I was not prepared to lose not only my job, but also the community that comes with it. It’s become the community I wish I had in 2008. Now that I’m juggling two kids and a job, my needs are different, but I’m able to connect with like-minded women who understand that. I wanted a community.” – Katie Bates, CWRB COO [2 x Olympian and World Champion Track Cyclist]
About CWRB
CWRB is a community for women who ride bicycles. We’re here to enjoy slow rides, fast rides, and everything in between. No matter where you live, what you look like, or what kind of bike you ride, we strive to make you feel safe, connected, and like-minded women you deserve. We are committed to providing a vibrant community of people.
To learn more about Llama and the growing CWRB community of female cyclists, visit www.chickswhoridebikes.com.
Launch event December 10th | Media welcome
Date and time: Sunday, December 10, 2023
Location: Orley Park, West End, Brisbane
What: A family-friendly gathering with plenty of photos, videos, interviews, and opportunities to demonstrate the app and its features.
Press: Let us know if you would like a free spot to a llama and goat yoga session: https://events.humanitix.com/llama-and-goat-yoga-by-cwrb-and-karmively
Karmively’s experienced yoga instructors will guide you through unique sessions that blend traditional yoga poses with the playful and healing energy of llamas and goats. Enjoy petting, cuddles, and photos with the adorable and friendly animals that roam free during your session. That way, you’ll be refreshed, re-energized, and able to get through the rest of the silly season with a smile on your face. ”
- Session #1: 6:30am [30 minutes]
- Session #2: 7:15am [30 minutes]
Link
LLama – CWRB’s app is free to download on both iOS and Android devices.
https://apps.apple.com/ca/app/llama-an-app-by-cwrb/id1635297358
https://play.google.com/store/apps/details?id=com.cwrb.app&hl=ja&gl=US
media contact
Jordana Blackman, Founder and CEO
jordana@chickswhoridebikes.com
+61 417 262 614