Grindr is the most popular dating app among users aged 54 and over in the UK, according to a new report from Ofcom, the country’s communications regulator.
The annual report, published on Tuesday 28 November, “provides an overview of the UK’s online landscape in 2023, examining the use of online services by children and adults.” “Dating services” In the title section, Ofcom found that Grindr was used by 136,000 people, representing 0.8% of UK users in this age group.
Usage of LGBTQ+ apps in the UK has generally increased over the past year, with total adult users growing from 790,000 in May 2022 to 924,000 in May 2023. (This report extracts monthly data from her May of both years). , Ofcom found that Grindr has the longest time spent per visitor of any dating app, with the average user spending 7 hours of their time on the app as of May 2023. This screen time significantly exceeded Grindr competitors such as Hinge (where the average user spends 2 hours vs. his 12 hours). minutes), Tinder (1 hour 12 minutes), and Bumble (2 hours 22 minutes).
For most other age groups, Grindr had about the same percentage of users per demographic as similar apps like Tinder, Hinge, PURE, and LGBTQ+ hookup platform Squirt. The app only performed significantly worse than some of its competitors when it came to users between the ages of 18 and 24. These users accounted for just 14% of Grindr users, compared to 28% and 24% of Hinge and Tinder users, respectively.
The news comes as Grindr makes headlines for internal turmoil. The company lost 80% of its 178 employees in September when it ended its remote work policy and required employees to relocate to work from one of the company’s “hub city” offices. The Communications Workers of America (CWA) claimed this was a retaliatory measure. He said this response came two weeks after the majority of employees applied to form a union. CNN.
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